--- title: 3D VehicleWraps url: "https://www.shapeshiftermedia.com/vehiclewraps/" type: "product-page" language: en publisher: Shapeshifter Media keywords: - 3D - vehicle wraps - vehicle - wraps updated: "2026-08-07" translations: - "de: https://www.shapeshiftermedia.com/de/fahrzeugbeschriftung/" - "es: https://www.shapeshiftermedia.com/es/rotulacion-de-vehiculos/" --- # 3D VehicleWraps *3D car wraps and stickers for branding and motorsports sponsoring* > Your fleet: a priceless communication tool. On TV: more air time than lower-third sponsoring On the highway, in the streets of the cities, in "semi-permanent" parking situations or as a sponsoring tool in motorsports, our 3D vehicle wraps instantly transport your message. ![](/media/images/gallery/en/vehiclewraps/vehiclewraps-real-3d-truck-wrap-mey-eden-water-cooler-bottles/vehiclewraps-real-3d-truck-wrap-mey-eden-water-cooler-bottles-big.jpg) ![](/media/images/gallery/en/vehiclewraps/vehiclewraps-3d-truck-wrap-vehicle-mey-eden-3d-bottles/vehiclewraps-3d-truck-wrap-vehicle-mey-eden-3d-bottles-small_thumb_medium.jpg) ### 3D Fleet graphics and customs wraps Shapeshifter Media's 3D graphics are perfect for branding company car & truck fleets. Turn your brand identity into a moving 3D presentation by utilising our 3D car wraps as part of a comprehensive mobile marketing campaign. See more examples in our [advertising gallery](/gallery/vehiclewraps/). ### Race car 3D sponsor logos Sponsor graphics on sports cars have been used for a long time. Now that most racing series feature special in-car cameras, which show the race and parts of the racing car from different positions, new advertising possibilities arise. Shapeshifter Media was challenged to use our technology to transform the common, plain sponsor logos on the roof of the racing vehicle into a 3D graphic, that would perfectly show through the rooftop camera on TV. ![](/media/images/illustrations/articles/5/illustration-rooftop-graphics-nascar-sponsoring-old-2d-big.jpg) ![](/media/images/gallery/en/vehiclewraps/vehiclewraps-fresh-from-florida-3d-rooftop-logo-nascar/vehiclewraps-fresh-from-florida-3d-rooftop-logo-nascar-medium_thumb_medium.jpg) #### Shapeshifter Media 3D rooftop logos In comparison to the old and flat rooftop logo, which often can hardly be read, Shapeshifter Media 3D sponsor logos appear perfectly upright and raises instant awareness on TV. The sponsor's brand name and graphic appears to physically sit on the roof of the racing car. Every time the rooftop camera is enabled, your brand name truly picks up the pace. See more examples in our [advertising gallery](/gallery/). ### Comparison 2D and 3D rooftop logo This video shows the dramatic increase in the visibility of the rooftop sponsor logo on race cars with our 3D technique compared to the standard 2D sticker. ### 8 minutes TV presence in one single race Our 3D racecar graphics just reached an incredible 8 minutes of full TV presence during a single race. What other stationary and non-digital advertising format can compete with that performance ? ### Different sponsors A lot of different sponsors now use our 3D rooftop sponsor logos with the in-car camera on race cars. ### 3D VehicleWraps: frequently asked questions #### What are 3D VehicleWraps? 3D VehicleWraps are vehicle graphics calculated so that the printed artwork appears three-dimensional rather than flat against the bodywork. They are used to brand company car and truck fleets, and as a sponsorship format in motorsport where an onboard camera provides a fixed, known viewing position. #### What is a 3D rooftop sponsor logo? Most racing series now carry cameras mounted on the car that show the race and parts of the vehicle from a fixed position. A conventional flat logo on the roof is seen at an extreme angle and is often barely readable. A 3D rooftop logo is calculated for that camera position, so on television the sponsor name appears to stand upright on the roof. #### Does it actually improve visibility on television? Yes, measurably so compared with a standard 2D sticker in the same position, because the logo is legible at the angle the camera actually sees. In one single race our 3D racecar graphics reached eight minutes of full television presence, which is difficult for any other stationary, non-digital advertising format to match. #### Which vehicles can be wrapped? Company cars and truck fleets for everyday brand presence, and racing vehicles for motorsport sponsorship. Because a fleet is in motion through cities and along motorways, and parked in semi-permanent positions, it works as a continuously moving advertising surface rather than a fixed site. #### Is this a normal vehicle wrap? The materials and application are those of conventional vehicle wrapping. What differs is that the artwork is recalculated for the shape of the vehicle and the position from which it will be seen, so a product or logo reads as a solid object sitting on the vehicle rather than as a picture printed on it. #### What do you need from us? The vehicle type and the surfaces to be covered, the artwork you want to use, and for motorsport work the camera position the graphic must be calculated for. From those we produce print-ready data for your wrapping company. #### What does a 3D VehicleWrap cost? Cost depends on the vehicle type and how much of it is covered, the number of vehicles in the fleet, the wrapping material, and whether the design is produced once and reused across a fleet or calculated individually. Design is quoted separately from print and application. ## Questions and answers ### What are 3D VehicleWraps? 3D VehicleWraps are vehicle graphics calculated so that the printed artwork appears three-dimensional rather than flat against the bodywork. They are used to brand company car and truck fleets, and as a sponsorship format in motorsport where an onboard camera provides a fixed, known viewing position. ### What is a 3D rooftop sponsor logo? Most racing series now carry cameras mounted on the car that show the race and parts of the vehicle from a fixed position. A conventional flat logo on the roof is seen at an extreme angle and is often barely readable. A 3D rooftop logo is calculated for that camera position, so on television the sponsor name appears to stand upright on the roof. ### Does it actually improve visibility on television? Yes, measurably so compared with a standard 2D sticker in the same position, because the logo is legible at the angle the camera actually sees. In one single race our 3D racecar graphics reached eight minutes of full television presence, which is difficult for any other stationary, non-digital advertising format to match. ### Which vehicles can be wrapped? Company cars and truck fleets for everyday brand presence, and racing vehicles for motorsport sponsorship. Because a fleet is in motion through cities and along motorways, and parked in semi-permanent positions, it works as a continuously moving advertising surface rather than a fixed site. ### Is this a normal vehicle wrap? The materials and application are those of conventional vehicle wrapping. What differs is that the artwork is recalculated for the shape of the vehicle and the position from which it will be seen, so a product or logo reads as a solid object sitting on the vehicle rather than as a picture printed on it. ### What do you need from us? The vehicle type and the surfaces to be covered, the artwork you want to use, and for motorsport work the camera position the graphic must be calculated for. From those we produce print-ready data for your wrapping company. ### What does a 3D VehicleWrap cost? Cost depends on the vehicle type and how much of it is covered, the number of vehicles in the fleet, the wrapping material, and whether the design is produced once and reused across a fleet or calculated individually. Design is quoted separately from print and application. --- This page in other languages: [Deutsch](https://www.shapeshiftermedia.com/de/fahrzeugbeschriftung/), [Español](https://www.shapeshiftermedia.com/es/rotulacion-de-vehiculos/) Source: https://www.shapeshiftermedia.com/vehiclewraps/ Publisher: Shapeshifter Media, Hamburg, Germany - https://www.shapeshiftermedia.com/ Contact: https://www.shapeshiftermedia.com/contact/