Securing Print Budgets for Health, Hygiene & Security Signage Autumn / Winter 2024 2025

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Table of Contents

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Historical Context: COVID-19’s Impact on Health and Hygiene Signage

Overview of Increased Demand During the Pandemic

The COVID-19 pandemic led to an unprecedented surge in the demand for health and hygiene signage. As the virus spread globally, clear and accessible visual communication became essential. Public spaces like hospitals, pharmacies, supermarkets, shopping malls, and offices had to quickly adapt to new norms. Signage providing instructions on social distancing, hand hygiene, mask usage, and directional flow became ubiquitous, helping manage foot traffic and enforce health guidelines.

Print businesses that swiftly pivoted to produce these vital signage products saw a significant increase in orders. Shapeshifter Media played a crucial role, providing innovative Health & Security Signs and 3D Floor Graphics that captured public attention and ensured compliance with health measures.

Governments and Institutions Ramping Up Health and Hygiene Measures

In response to the pandemic, governments and institutions worldwide took swift action to prevent healthcare systems from being overwhelmed. Visual communication, particularly health and hygiene signage, became a pivotal strategy. Governments allocated significant resources to produce and distribute these signs, which were essential in public areas to reinforce health protocols.

Municipal governments and public health organizations deployed floor decals, wall posters, and digital displays to constantly remind citizens about hygiene practices like handwashing and mask-wearing. Educational institutions also installed extensive signage to manage student movement and maintain safety protocols.

Playful 3D floor signage in schools & day cares effortlessly raises attention for important messages.

Reference Budgetary Allocations

The rapid response to the pandemic required substantial budget allocations from governments, municipal bodies, and private sector companies. Significant funds were dedicated to procuring and installing health and hygiene signage that conveyed critical safety messages clearly and effectively.

Globally, vast sums were directed towards public health initiatives, with a considerable portion spent on signage. This investment helped manage foot traffic in high-density areas like hospitals and public transportation hubs. Organizations like Shapeshifter Media provided high-quality, attention-grabbing Security Signage and Entrance Signs, proving invaluable in maintaining public order and safety during the pandemic.

Anticipated Rise in Health and Hygiene Awareness Autumn/Winter 2024/2025

Predictions for Increased Health Measures

With the approaching Autumn/Winter 2024/2025 season, experts predict a resurgence in health and hygiene awareness, reminiscent of the COVID-19 pandemic. The season’s characteristics, including colder weather and increased indoor activities, are anticipated to heighten the risk of viral transmissions, leading to renewed health measures.

Expected Governmental and Corporate Responses

In anticipation, governments and corporations are expected to reenact stringent health measures. This includes increased funding for health and hygiene signage, reinforcing the importance of visual communication in maintaining public safety. Educational institutions, workplaces, and public venues will likely see a surge in signage installation, reminiscent of previous pandemic efforts.

Available Budgets in Various Sectors

Governmental Pools

Governments across the globe have allocated substantial funds to health and hygiene initiatives in public spaces. These spendings are aimed at ensuring that essential information is effectively communicated to safeguard public health. By leveraging products like Security Signage, print businesses can tap into these funds to produce high-visibility, engaging signs that comply with governmental health directives.

Corporate Firms

Corporate firms, particularly those in industries such as retail and manufacturing, recognize the importance of maintaining a safe environment for both employees and customers. Consequently, they have set aside significant budgets for the procurement and installation of health and hygiene signage. Products like Shapeshifter Media’s 3D Floor Graphics offer a cutting-edge solution that can help businesses meet these needs effectively.

Hospitals and Pharmacies

Healthcare facilities, including hospitals and pharmacies, have always been at the forefront of enforcing stringent health measures. During health crises, these institutions receive additional funding specifically earmarked for health and hygiene communication. Utilizing Entrance Signs and other specialized signage from Shapeshifter Media ensures that these critical messages are conveyed clearly and effectively.

By targeting these sectors, print businesses can secure substantial contracts and contribute to public health and safety through innovative, high-quality signage solutions.

Governmental Pools Corporate Firms Hospitals and Pharmacies The Print Budget Shopping Malls and Supermarkets Public Buildings and Municipal Offices Storage Facilities and Gas Stations

Public Areas and Their Need for Signage

Shopping Malls and Supermarkets

With high foot traffic, shopping malls and supermarkets require clear and effective signage to manage crowd flow and ensure health and hygiene protocols are followed. Products like Shapeshifter Media’s 3D Floor Graphics are essential for guiding customers and enhancing their shopping experience with visually appealing graphics that capture attention and convey important messages clearly.

Public Buildings and Municipal Offices

Public buildings and municipal offices serve large numbers of people daily, necessitating robust signage systems to direct visitors and maintain order. Utilizing Entrance Signs and other strategic signage solutions from Shapeshifter Media ensures that these spaces remain safe and efficient, facilitating easy navigation and compliance with health regulations[2].

Storage Facilities and Gas Stations

Storage facilities and gas stations also benefit from effective health and safety signage. Given the potential hazards in these environments, clear and durable signage is critical. Shapeshifter Media’s products, such as Security Signage, are designed to withstand harsh conditions while providing clear, visible reminders of safety protocols.

By catering to these diverse public areas, print businesses can tap into a significant demand for high-quality signage, ensuring spaces are both safe and orderly while capitalizing on available budgets for health and hygiene measures

Importance of 3D Signage in Crowd Control and Hygiene Practices

Benefits of 3D Signage for Public Safety

3D signage plays a critical role in enhancing public safety by providing clear, attention-grabbing visual cues. In environments where managing crowd flow and promoting hygiene practices are essential, 3D signs stand out due to their depth and clarity. They effectively communicate important messages, such as social distancing guidelines, thus reducing the risk of viral transmission and improving overall public health measures.

High Visibility and Aesthetic Appeal as Key Factors

The high visibility and aesthetic appeal of 3D signage make them particularly effective in capturing the attention of the public. Unlike traditional flat signs, 3D signs incorporate realistic visuals that immediately draw the eye. This increased visibility is crucial in crowded settings, where quick and effective communication can help manage foot traffic and maintain order. Shapeshifter Media’s 3D Floor Graphics are excellent examples of products that combine high visibility with aesthetic appeal.

Effective Uses in Public Settings

3D signage proves to be exceptionally effective in various public settings, including shopping malls, hospitals, and airports. For instance, in hospitals, 3D floor graphics can clearly mark pathways and designate safe waiting areas. In shopping malls, signage can guide customer flow and highlight sanitization stations. Shapeshifter Media’s Security Signage and Entrance Signs are designed to be both functional and visually engaging, ensuring that health and safety messages are effectively communicated.

By leveraging the benefits of 3D signage, print businesses can offer their clients innovative solutions that meet the stringent demands of crowd control and hygiene practices, ultimately contributing to safer public spaces.

The Perfect Tool: Shapeshifter Media’s 3D Printable Products

Introduction to the Product Range

Shapeshifter Media stands at the forefront of innovative 3D printable products designed for impactful advertising and essential health and safety communication. Their extensive product range includes eye-catching 3D signage tailored for various applications, from public safety messages to promotional graphics.

3D Floor Graphics

One of the standout offerings from Shapeshifter Media is their 3D Floor Graphics. These graphics provide a visually striking way to convey messages, ensuring that crucial information is not only seen but also remembered. The engaging nature of 3D floor graphics makes them ideal for high-traffic areas where immediate attention is needed.

Benefits of Shapeshifter Media Products

  • High Visibility: The 3D designs naturally draw the eye, enhancing the visibility of the message.
  • Aesthetic Appeal: The impressive visuals add an aesthetic value that traditional signage often lacks.
  • Durability: Designed to withstand heavy foot traffic and harsh conditions, ensuring long-term usability.
  • Customizability: Tailored designs to fit specific needs, whether for health and hygiene, security, or promotional purposes.

By offering these innovative products, print businesses can elevate their offerings, secure significant contracts, and effectively meet clients’ needs for engaging and impactful signage.

Instant Visibility

In environments where health and security information needs to be quickly and easily noted, instant visibility is crucial. Shapeshifter Media’s 3D health and security signs offer superior visibility due to their three-dimensional effect, making them stand out from traditional flat signs. This enhanced attention-grabbing capability is particularly important in high-traffic areas such as hospitals, shopping malls, and public buildings where quick information dissemination can make a significant difference.

Engaging 3D Aesthetic

The engaging 3D aesthetic of Shapeshifter Media’s signage not only captures attention but also retains it. This visual appeal makes the signs more noticeable and memorable, which is essential for health and security messages. Unlike conventional signage that can easily blend into the background, 3D signs pop out, ensuring that important messages about hygiene practices, crowd control, and social distancing are continually reinforced.

Customization Options for Specific Needs

One of the standout advantages of Shapeshifter Media’s 3D signs is the level of customization available. Print businesses can easily respond to a wide range of client needs, ensuring that each piece of signage serves its purpose effectively. This customization includes:

  • Implementing brand products as 3D element to offer brands the sponsoring of health- an hygiene-relevant designs 
  • Personalized Messaging: Signs can be tailored to convey specific health and security messages.
  • Branding: Incorporating the client’s branding elements to maintain a consistent visual identity.
  • Size and Shape: Various sizes and shapes to fit unique spaces and requirements.
  • Color Schemes: Bright, eye-catching colors that align with the client’s brand and the intended message.

By leveraging these advantages, print businesses can offer clients top-notch 3D health and security signs that not only meet practical needs but also enhance the overall ambiance of the public space. These customizable, visually appealing, and highly visible signs are an effective tool in promoting public health and safety measures.

3D FloorGraphics make it very easy to combine product advertising with health and hygiene messages, enabling sponsored designs that can be customised to fit any situation.

The above design is available in our shop right now.
Need a custom design? Contact Us

Walk around a 3D FloorGraphic

A walk-around that shows how our 3D FloorGraphics look from all sides.
Typically, 3D floor advertising would face the walking direction of consumers in supermarkets or be oriented towards an entrance area.

Pitching for Budgets Using Shapeshifter Media’s Products

Strategies for Approaching Governmental and Corporate Clients

Successfully pitching for budgets requires a strategic approach, especially when dealing with governmental and corporate clients. Here are some strategies to adopt:

  • Research and Understand Client Needs: Before approaching a client, thoroughly research their specific needs and challenges. This ensures your pitch is tailored and relevant.
  • Highlight Cost-Effectiveness: Emphasize the durability and longevity of Shapeshifter Media’s 3D signs, which make them a cost-effective solution in the long run.
  • Demonstrate ROI: Provide examples of how these signs can enhance compliance with health regulations, thus reducing potential liabilities.
  • Leverage Existing Relationships: Use testimonials and case studies to build credibility and trust.
  • Offer Customization: Showcase the ability to tailor signs to meet specific client requirements, including branding and messaging.
  • Showcase examples from Shapeshifter Media’s Gallery to illustrate the different design options and applications of the 3d signage products
  • Use our sample kit. Nothing works better than to lay out a real-world example right in front of the clients’ feet.

By employing these strategies, utilizing case studies and testimonials, and showcasing successful implementations, print businesses can effectively pitch Shapeshifter Media’s 3D products to secure substantial budgets from governmental and corporate clients.

Pitching Strategies Research Client Needs Tailor your approach Highlight Cost- Effectiveness Demonstrate ROI Show value proposition Leverage Existing Relationships Offer Customization Tailored solutions Showcase Shapeshifter Media’s Gallery Use Sample Kit Real-world examples Target Government & Corporate Clients

Enhancing Client Relationships with High-Quality Signage

Demonstrating Professional Competency

High-quality signage serves as a testament to a print business’s professional competency. Shapeshifter Media’s 3D signs are meticulously crafted to meet the highest standards of excellence. By offering these products, print businesses demonstrate their ability to deliver superior results.

  • Expertise Showcase: Using advanced 3D signage technology reflects the print business’s technical expertise.
  • Attention to Detail: The intricate detailing of the graphics shows a commitment to quality.
  • Innovative Solutions: Offering state-of-the-art 3D signs positions the print business as a leader in innovation.

Building Trust with Durable and Effective Signage

Trust is the cornerstone of any client relationship, and nothing builds trust better than delivering on promises. Shapeshifter Media’s signage is not just visually appealing but also durable and effective.

  • Long-Lasting Materials: Built with high-quality materials, these signs withstand wear and tear, demonstrating the print business’s reliability.
  • Consistent Performance: The signs are designed to maintain their visual impact over time, ensuring ongoing client satisfaction.
  • Safety Standards: Compliance with safety regulations reinforces the client’s trust in the print business’s commitment to public safety.

Ensuring Repeat Business and Referrals

Satisfied clients are more likely to return and refer others. High-quality 3D signage from Shapeshifter Media can significantly enhance client satisfaction, leading to repeat business and valuable referrals.

  • Client Retention: Durable and effective signage leads to long-term client satisfaction, encouraging repeat business.
  • Positive Word-of-Mouth: Impressive 3D signs create a positive impression, prompting clients to refer the print business to others.
  • Social media trophies: 3D signage, such as 3D FloorGraphics are the perfect tool to create visual trophies that end customers interact with and are proud to post on their social media profiles, thus adding to the social fame of the brand
  • Loyalty Programs: Offering exclusive deals on future purchases for clients who refer others can further ensure repeat business.

The Free Sample Pack

What’s in the Sample Pack ?

Shapeshifter Media offers a comprehensive free sample pack designed to give print businesses firsthand experience of their high-quality 3D signage products. The sample pack includes:

  • Assorted 3D Floor Graphic Designs: A selection of popular designs showcasing the striking visual effects and durability.
  • Different print sizes: As 3D FloorGraphics MUST be calculated to match a final print size and must NEVER be scaled, we included 2 different sizes.
  • Customisation Guide: Detailed information on customization options available for tailoring signage to specific client needs.
  • Printing and installation instructions: Printable on any industry-standard substrate, our 3D signage is easy to print and install

How the free 3D FloorGraphics Sample Pack Can Be Utilised by Print Businesses

The free sample pack is an invaluable resource for print businesses looking to expand their offerings and secure more contracts by showcasing the real-world benefits of Shapeshifter Media’s products. Here’s how print businesses can make the most out of it:

  • Client Demonstrations: Use the sample pack to provide tangible, high-impact demonstrations to potential clients.
  • Quality Assurance: Assess the quality and durability of the samples to ensure they meet client expectations.
  • Sales Pitches: Enhance pitches with physical samples that underline the effectiveness of 3D signage.
  • Training: Train staff on the different materials and installation techniques using the included guides.
  • Portfolio Expansion: Incorporate sample graphics into existing portfolios to attract a broader client base.

Putting it simple: SHOW OFF – PRINT MORE!

How to obtain the free
3D FloorGraphics Sample Pack

Obtaining the free sample pack is a straightforward process, designed to get these valuable resources into the hands of print businesses as quickly as possible.

  1. Visit Shapeshifter Media’s Online Shop at: https://shop.shapeshiftermedia.com
  2. Add the product to Cart: Select the free sample pack and add it to your shopping cart.
  3. Apply the Coupon Code: During checkout, enter THIS special coupon code to waive any charges: SSMSPACK03
  4. Complete the Checkout Process: Provide the necessary shipping details and confirm the order.
  5. Download the free sample pack: right from the downloads section of your account in the shop.

Benefits of Trying Before Buying

Risk-Free Way to Experience the Product Quality

One of the most significant advantages of Shapeshifter Media’s free sample pack is that it allows print businesses to experience product quality without any financial commitment. This risk-free trial means businesses can:

  • Demo the Aesthetic Appeal: See firsthand the visual impact and attractiveness of the 3D designs.
  • Verify Ease of Installation: Try out the installation process as guided by the included instructions.
  • Showcase Durability: Showcase the longevity and sturdiness of the 3D signage materials used in their printing process.

Ability to Showcase Actual Products to Clients

Having tangible examples on hand can significantly enhance sales pitches and client meetings. The free sample pack enables print businesses to:

  • Provide Hands-On Demonstrations: Allow clients to touch, feel, and see the products in person, which can be far more persuasive than digital images.
  • Personalize Presentations: Tailor presentations with specific samples that align with a client’s industry or needs.
  • Showcase Customization Options: Highlight the range of customization options available, showing how signage can be tailored to individual client requirements.

Confidence-Building for Making Larger Purchases

Experiencing the product quality firsthand builds confidence in the product, making it easier for print businesses to commit to larger purchases in the future. This confidence stems from:

  • Quality Assurance: Knowing that the products meet high standards in terms of durability, appearance, and functionality.
  • Customer Satisfaction: Being better equipped to assure clients of the product quality given firsthand experience.
  • Informed Decision-Making: Making more informed purchasing decisions based on direct interaction with the products.

Through the risk-free trial aspect, the ability to showcase actual products to clients, and with the ability to build confidence for larger purchases, print businesses can significantly enhance their offering, ensuring that Shapeshifter Media’s products become a staple in their portfolio. This approach not only boosts sales but also strengthens client relationships through demonstrated commitment to quality and client-specific solutions.

Get the sample pack now!

Print businesses have a unique opportunity to experience firsthand the exceptional quality of Shapeshifter Media’s 3D signage by taking advantage of the free sample pack offer. This no-risk trial provides a perfect avenue to explore the product benefits before making any financial commitment. With the sample pack, businesses can demonstrate to their clients the superior visibility, durability, and customizable nature of these signs, paving the way for future sales and expanded contracts.

Contact Information and Support from Shapeshifter Media

Shapeshifter Media is dedicated to supporting print businesses every step of the way. From obtaining the sample pack to leveraging it for client presentations, their team offers comprehensive assistance. Should you need any help, guidance, or have questions, don’t hesitate to reach out to their customer support team.